A Model for Allocating Retail Outlet Building Resources across Market Areas
نویسندگان
چکیده
منابع مشابه
A Model for Allocating Retail Outlet Building Resources across Market Areas
Many factors affect retail outlet profitability, including market potential, distribution and product costs, market pricing levels, cost (and availability) of land or space and the relationship between share of outlets and share of markets. A model is presented which was used to plan building decisions for outlets for a consumer product across time and across market arez The model has been in u...
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ژورنال
عنوان ژورنال: Operations Research
سال: 1976
ISSN: 0030-364X,1526-5463
DOI: 10.1287/opre.24.1.1